Established in 1982 in Lebanon, Oxygene is an avant-garde fashion brand offering eastern and western trends with a touch of Mediterranean design, quality, and femininity. Customer service protocol, merchandising to facilitate shopping, quality and diversity of the products are some of Oxygene’s distinguishing characters.
With 27 outlets in Beirut, Abu Dhabi, Dubai, Spain, and with an accumulated experience with foreign markets, OXYGENE sets out for European expansion at the beginning of 2017 and signs a deal with its fourth largest department store "El Corte Ingles" with the aim of reaching 50 in the next 3 years. The brand quickly ranked amongst the department's top 10 brands in terms of growth and sales and is now considering more aggressive developments.
Quality vs style is what we promise to deliver to our clients through hard work around the clock with our designers and factories where you will find the European taste with a touch of Mediterranean.
Whilst faced with fierce competition from wide range of brands among other players, Oxygene's competitive advantage has been its understanding of the middle eastern culture and values and its interpretation into modern designs appealing to the Dubai's diverse and challenging market both ethnically and economically. Oxygene believes that it can easily transfer its success in the UAE market to the rest of the Gulf.
The brand always looks for strategic locations for shops in main streets starting 200 square meters in commercial areas.
Oxygene has three fashion lines divided by target market with one common denominator: A fashion conscious woman constantly updating her wardrobe with the latest trends while maintaining exclusivity in style never at the cost of quality.
Fun and Young: Fun garments, risky designs and trendy colors. Young line, with urban and exclusive designs.
Woman: For the working woman of today's world. Sleek designs and fit cuts at competitive prices.
Glitter: Night fashion, cocktail dresses, sexy and trendy designs.
BRAND VALUE PROPOSITION
MASTER FRANCHISE NOW AVAILABLE IN MENA AND WORLDWIDE
Oxygene is now expanding regionally & internationally and has identified the MENA region as the priority market for immediate development. Oxygene is looking for qualified & capable Master Franchisees to develop the brand in the MENA countries & beyond.
BECOME AN OXYGENE FRANCHISEE
If you are serious about setting up a quality franchise business, then we want to hear from you!
For more information, please fill out the enquiry form.
Established in 1982 in Lebanon, Oxygene is an avant-garde fashion brand offering eastern and western trends with a touch of Mediterranean design, quality, and femininity. Customer service protocol, merchandising to facilitate shopping, quality and diversity of the products are some of Oxygene’s distinguishing characters.
