What we are selling is a feeling, an emotion, and a good warm sensation of happiness. Ice creams are essentially an impulsive purchase that happens when we as customers surrender to the control of the primal limbic brain.
The GLOW brand will explore this leverage throughout the communication elevating the "feeling" to the product's main attribute. GLOW has been created to meet the expectation of adults and children for a quality ice cream experience at affordable price.
At GLOW, we have always been able to embrace and invent new ways of delivering ice cream with fresh and unique flavors that our customers love to indulge in. Whether it is an ice cream scoop in summer to beat the heat or its nightly ritual to satisfy the cravings, GLOW has a portfolio that will satisfy every need. We understand what the market craves and change the menu accordingly.
TRAINING AND SUPPORT
BRAND VALUE PROPOSITION
MASTER FRANCHISE NOW AVAILABLE IN THE MENA REGION AND WORLDWIDE
GLOW is now expanding regionally and internationally. It has identified the MENA region as the priority market for immediate development. We are looking for qualified and capable single, multi-unit and master franchisees to develop the brand in the MENA countries and beyond.
BECOME A GLOW FRANCHISEE
If you are serious about setting up a quality franchise business, then we want to hear from you!
For more information, please fill out the inquiry form.
For the past 15 years, we have been one of the leading producers of premium ice cream in the region for corporates, earning a reputation for working closely with our clients to provide high-quality products using the finest ingredients. We are now taking our vast experience in creating over 1000 recipes, and giving customers a chance to experience a little of the ice cream magic we create every day.