Omar Alhaza’a, Founder & CEO of Franchise Arabia (left) and Khaled Daoud, CEO of DIFR Brands
Dubai, 11 November 2018 – DIFR (Daoud International Foods and Restaurants), a successful international F&B Group that represents and partners with US brands expanding to the region, has entered into an Exclusive agreement with Franchise Arabia Group to expand its brands’ presence in the Middle East North Africa region.
DIFR has plans for aggressive expansion with its growing portfolio of proven successful US brands, which include Pi Pizzeria, Chili House, Lee’s Famous Recipe Chicken and Sansai Fresh Grill & Sushi Kitchen.
Omar Alhaza’a, Founder & CEO of Franchise Arabia said, “We are thrilled to be here at the fantastic GRLC in Dubai signing this agreement with DIFR to expand their portfolio of brands across the region. The group is based on strong values and vast experience within the hospitality industry and we believe that DIFR brands have a lot of potential in MENA and beyond”.
Khaled Daoud, CEO of DIFR commented; “we are very excited to work with the #1 franchise group, Franchise Arabia, to enter new markets and support the regional growth of our partners, so our loved brands are popular with consumers across MENA.”
“What differentiates DIFR from other Franchise focused organizations is that we have developed and grown our own concepts in the United States as well as the Middle East. Hospitality, it’s in our DNA”, added Khaled Daoud.
About DIFR (Daoud International Foods and Restaurants):
DIFR is a global food & beverage operator and successful Master Franchisee for many great brands in The Middle East and the US. The group offers regional Franchise Partners a solid platform of managerial support, nearby supply-chain & product sourcing channels, customized menu, operational & marketing material in Arabic to meet local market needs.
What differentiates DIFR from other Franchise focused organizations is that we have developed and grown our own concepts in the United States as well as the Middle East. We combine the knowledge of the business environment obtained from 50 years of doing business in the United States with the cultural understanding of our birth roots being from the Middle East where hospitality was born.
About Franchise Arabia:
Known as the ‘The Voice of Franchising’ in the MENA region, award-winning Franchise Arabia is the 1st and most trusted portal that matches the best franchise opportunities with prospective franchisees, we are the premier destination for both franchisors & franchisees to match-make business opportunities in the Middle East North Africa region and worldwide.
We expertly assist franchisors to enter new markets and assists investors to acquire franchises for the best franchised and most recognized brands in the world. We give companies the two vital ingredients that they most need to grow: The right platform to showcase their brand, and the opportunity to generate qualified leads.
Today, with over 100 franchise opportunities, we have a proven track-record and a concept that has achieved and sustained growth rates at or above the expected benchmarks, during which we have gained tremendous regional & global traction.
Learn more about DIFR Brands here: http://franarabia.com/franchises/difr-brands
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